Best-selling author and one of the Nations top 30 Master leaders (named by the Barna Group), Laurie Beth Jones approached Ad Vitam to help bring her brand as well as her website to life. As a cowgirl from Texas, she said she loved journals, saddles and ranches. She wanted a strong brand that portrayed her as a cowgirl and as a strong leader. Originating from the “LBJ” letterform, her logo mark draws a lasting cue from emboss stamp provided by customer. The 3 letters and 3 words express not only her name but the vision of LBJ Inc. – Breathe, Joy, Live.
We will utilized WordPress as a CMS and WooCommerce for the book shop. We tied in the entire site with their high-rise CRM to manage customer relationship. The website was also linked via ColdFusion to an external server to release their Path Elements Profile (a very good personality diagnostic) to the customer once they purchase it in their store. We are proud of this website and encourage you to check it out for your own inspiration.
Laurie Beth Jones, Inc.
Website ReDesign, SEO, Corporate Branding, Graphic Design
Photoshop, Illustrator, HTML, CSS, PHP, WordPress, Cold Fusion